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Blog by Trusha Desai aka Trusha Pandit

Writer: Trusha Desai
Trusha Desai
Aug 22, 2016
1 min read

Almost back from a shortish vacation or not, with back-to-school specials at every corner, we need to focus again on quarterly strategic planning. A short-term plan that will tide us through to the end of the calendar year. A short-term plan that will ensure we have increased our profit margin on a percentage basis over the prior year. A short-term plan that will confirm we are on path.

Trusha Desai Innovation Management Inc is right here for you. We provide a financial solution for many business problems. We verify that when year-end comes around, there will be no surprises.

Contact us for coaching, accounting, GST reporting, year-end close and ongoing boutique bookkeeping. We efile Canadian personal taxes for prior years.

 
 
 
Writer: Trusha Desai
Trusha Desai
Aug 5, 2016
2 min read

Chart courtesy webbroker.td.com

Yes, we know the adage “Health is Wealth”. Yes, the common cold sends us rushing for antihistamines (maybe, or just a box of Kleenexes) let alone the Zika virus. What do we do on a roller-coaster day of healthcare shares on $DOW? It had to be a Friday: a weekly options day.

If we had $MRK, we would be rich. Wealthy, and maybe healthy too. If we had purchased $BMY and were in a buy-and-hold strategy, we might be neither, if we were anxiety-prone or of cardio-vascular heritage.

We could have saved ourselves a trifle with Bristol-Myers Squibb if we had kept on top of our market research, fundamentals and technicals. Or perhaps we had stop-losses in place, that might have been our saving grace. If not, we would sure go down that elevator from the penthouse to rock-bottom, and down-under in the underground parking lot where all parking spaces would be occupied.

How would we have been in the lucky situation of having Merck among our asset holdings (out of all the variety of healthy healthcare stocks out there?) ranging from Pfizer, AstraZeneca, Abbott, Roche, Bayer … this investment research would be enough to send us reaching out for our favorite pain-killer medication, whether it be Aspirin, Tylenol or Advil. That brings investors to the other side of the coin, the research and development that is done on an ongoing basis by pharmaceutical companies. These are they who bring us generic meds, brand names, vaccines and cures for cancer, respiratory ailments and that pesky eczema which does not seem to go away. This would bring us to the conclusion that our investment in the healthcare sector is our intermediary support of a sector that brings us a direct benefit. This might then support the hypothesis that investment in healthcare is a necessity, and not a speculative venture.

Going back to Merck and Bristol-Myers Squibb. On studying the above chart, if we had bought either stock a month ago, we might have concluded … till yesterday (Thursday August 4th, 2016) that $BMY was a marginally better investment in terms of share value, as the two were running practically neck-to-neck. Whoa! Look what happened today. One lost 16%. And the other gained 10.5%. This might drive us to drink (if that is our form of solace) … or reach for the pill that will help drive away our insomnia. Or else, we might take it all in a day’s work, and urge $BMY researchers to go at it again, and get the cure to end all cures.

I perform extensive investment analysis and provide a second opinion on your investment portfolio. I also do detailed capital gains schedules for personal taxation purposes. Bookkeeping, accounting, financial coaching, GST and year-end reconciliation is my forté. #TrushaDesai.com

 
 
 
Writer: Trusha Desai
Trusha Desai
Jul 30, 2016
1 min read

Image courtesy diyprojects.ideas2live4.com

It’s almost August. We’re in the midst of summer. And we’re off to the races. Those who actually do sport hats and hairdo’s and go off to Derby or PNE or the Mahalaxmi Race Course, may do so. And there are others, those who simply ride, as in the Mounties ~ not a simple ride, that but a safe-keeping security-ridden ride. Or those who ride as in Pemberton and find little endearing fillies that will take them along trails and paths that they would not venture on alone.

How does horse riding compare with accounting? Or coaching, or small business consulting, for that matter. Because accounting with tried and trusted software like QuickBooks (Online and Desktop versions) and Sage 50, Accpac and Great Plains, Xero and Microsoft Excel with various scenarios, takes us swiftly and carefully where we need to go at year-end, during tax remittance periods and on an ongoing basis.

And so, for the nitty-gritty of a business or charity or non-profit or a professional, I can dovetail strategy to meet your requirements. I can let you focus on the big picture, while I focus on the detail. Please call me or email me, so that we can discuss how we can together your business to the (n + 1) th level. #TrushaDesai.com

 
 
 

Accounting software expertise: QuickBooks Online & Desktop, Oracle NetCash & NetSuite, Xero, Sage

Trusha Desai Innovation Management Inc.

Trusha Desai aka Trusha Pandit (La femme, શ્રીમતી) 

Founder & CEO

BSMT-1582 Wintergreen Place, (Unit Basement)

No walk-ins: Please do not disturb neighbours

Coquitlam, British Columbia, V3E 2V5 Canada

 

Trusha Desai is a Certified Professional Bookkeeper

We are honoured to be located on the kʷikʷəƛ̓əm traditional and ancestral lands, including those parts that were historically shared with the q̓ic̓əy̓ (kat-zee), and other Coast Salish Peoples and elsewhere. 

© Trusha Desai Innovation Management Inc. 2024

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